Even Karl Lagerfeld wants to get involved in the energy of London this month. As the first olympic games begin to take place across the UK, the designer held a launch party at Selfridges to celebrate his new sportswear inspired collection. The range includes jackets, skinny jeans and Karl's signature collars in bronze, silver or gold (of course). It is now available from Karl's pop-up store on the third floor of Selfridges on Oxford Street with prices ranging from £95 to £325. The launch party attracted socialites like Daphne Guinness and Poppy Delevigne whilst Alison Mosshart of The Kills played some tunes. Click through to see photos from last night's party.