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The devil, the detail and the daddy... new arrivals at Selfridges.

Retailer Spotlight July 18, 2011

The new season's collections as Selfridges have us weak at the knees.

Girl who like boys... androgyny is back, but instead of sharp shapes and power shoulders of previous seasons, we have a more subtle, fluid feel with perfectly cut blazers and shirts that hang beautifully from Paul and Joe, Alexander McQueen and particularly channeling this trend is Theory.  The stand out trend for summer, and perhaps the most attainable is colour blocking, which is in full force at Matthew Williamson, DKNY and a host of other labels.  For all our love of showing the boys how to really wear a blazer, and our current obsession with clashing popping colours, the power of the cinched in waist never falters. Ah, the waist, a woman's most useful tool and best friend, let's pay it homage with a new item from the ultimate dress designer Roland Mouret's diffusion line RM. Somehow ticking all the boxes is Stella McCartney's sexy onesie, it's powerful, bright, and look at the waist detail...man, I feel like a woman.


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